- Profile
- Age
- Origin
- Appearance
- Application
- Market preferences
- Price objective
- Volume projections
- Marketing buzz
- Sustainability
- Other information
- Found through
- Company details
What is your email?
“Please submit your email address to begin the questionnaire. After you have completed all the questions please share your contact information so we can begin the process. Not to worry, your information is safe with us and all information given will only be disclosed between you and us. Discretion is our middle name! ”
What kind of Rum profile are you looking for?
“Try to describe the Rum profile you are looking for. Are you thinking of a heavy Rum, a light Rum, or something in between? Should it have a lot of character of maybe less? ”
Does your Rum need to contain aged elements?
“Try to define the age components. Are you looking for a very old Rum, or something a little younger? And is a particular age statement important for your story and label? ”
Does your Rum need to be from any specific origin?
“Is a particular origin important for this Rum? Or maybe multiple origins, or maybe no origin at all? Our Rum blenders need to know your preferences and the label claims you are looking to make. ”
Are you looking for a certain colour in your Rum?
“Please consider which colour you want your Rum to be: Gold? Dark ? or maybe no colour. Let the blender know so he can select the right base or decide on use of caramel or charcoal filtration.”
What is the intended use of the Rum?
“Our Rum blenders will create different blends for a sipping Rum or mixing Rum compared to a Rum destined to be used in culinary applications. ”
Are you aiming to market your Rum in any specific region?
“Try to define in which markets you would like to sell and market the Rum. Our Rum blenders have experience in many markets, know which Rum works best where and can advise on style.”
What is the intended price positioning for your Rum project?
“Rums priced in the premium segment give our blenders room to use the better distillates as a component. Should the Rum be blended to be very low in price, it can be done as well, we will just need to select other rums.”
What are your volume projections?
“An indication of the expected market, numbers of cases to be made, litres to be used, it helps our Master Blenders to decide on which distillates can and can not be used.”
Do you have a specific story which you want the Rum to fit to? Tell us some headlines.
If you have a story, tell us! Rum is a very versatile spirit, it is produced in many different places in many different styles, and we have many different histories to use. If we know your story, we can find the Rum to match the story, and can blend according to your story
Do you have any sustainability requirements for your Rum blend?
“E&A Scheer is Organic, Fair Trade and Bonsucro certified and strives to be the leading example in our supply chain for transparent and socially responsible business. We welcome you to join in this movement!”
Is there any other information you want to share with us concerning the Rum project which is not covered by any of the dimensions stated above?
“Please tell us if there is any other information we need to know. It could be everything what is on your mind. ”
How did you find us?
Company details